A culture is not a set of beliefs, it is a set of actions.

Apply to build
Apply to build

Written by Brennan Pothetes & Francis Pedraza — the principles that define how we build, how we treat each other, and why we win.

Infinity Constellation team working together
SERVICES, REBUILT

What we are building.

We build world-class, disruptive AI-native service businesses. Big ones. Not tools. Not features. Not 1–3% MOM family businesses. Full-stack businesses that replace how professional services have been delivered for decades.

Why now

The deck is reshuffling. AI has created a once-in-a-generation opening to disrupt $6 trillion of 200-year-old global professional services — legal, finance, accounting, consulting, and beyond. The winners will be the teams that iterate fastest, ship real products, and compound their advantages before the window closes.

Why Infinity

Building alone is hard. Building with Infinity compounds your advantage. We give leaders leverage across GTM, technology, and back-office so you can focus on what matters: building your service and winning customers. We've done this before. We know where the landmines are. We move fast so you can move faster.

Record
1 mo
to first revenue
velocity
2 mo
As fast as $1M ARR
constellation
7
portfolio companies
our model

How we operate

velocity wins
01

Speed over perfection

We move fast. We make decisions quickly. We ship. Mistakes will happen — sitting on decisions is not acceptable. Paralysis is worse than a wrong call you can reverse. Two-way doors move fast; high-stakes moves move smart.

stay lean
02

Headcount kills

Every person you add creates complexity. Unnecessary complexity slows you down. Slow companies die. We stay lean on purpose. We use AI and automation aggressively. We hire when there's no other way.

no excuses
03

Scrappy + Relentless

We figure it out. We don't wait for perfect conditions, perfect information, or permission. We find a way or make one. Grit matters more than experience.

Honest always
04

Aggressive yet kind

We push hard. We have high standards. We tell the truth even when it's uncomfortable. But we're kind in how we do it. We tell the truth to make people better, not to make them feel small.

Integrity first
05

Our word is our bond

When we commit, we keep it. Period. We don't need contracts to hold us accountable, but we paper things. Every commitment is weighed carefully, because we will honor it no matter what.

how we partner

The deal

What Infinity commits to.

we show up
On time. Prepared. With real feedback, even when the news is bad.
we have opinions, but you run your business
It’s yours to build.
we move at your speed
When you need something, we accelerate you,  not slow you down.
we share what we know
Playbooks, intros, lessons from across the portfolio.
we handle the back-office
Tech, finance, legal, HR, ops – so you can build.
we are in it with you
Good times and bad. We don't disappear when things get hard.
we protect your time
Every interaction should make you better, not drain you.
we keep earning the right to be your team
No resting on laurels.
the founder standard

What we expect from our Leaders

Win. That's the job. We'll help however we can, but you have to deliver.

Move fast

Speed is your advantage. Don’t wait for permission. Ship, learn, iterate.

Stay lean

Resist the urge to hire your way out of problems.

Communicate proactively

Bad news early. Good news too. No surprises.

Use what we give you

We built infrastructure for a reason. Don't reinvent wheels.

Be coachable

We’ll push you. You don’t have to agree, but you have to listen.

Tell us the truth

Even when it's hard. Especially when it's hard.